Director of Social Media
Multiple roles and projects at a groundbreaking interactive transmedia entertainment studio, including writing and development of creative projects, experience design and development of the RIDES.tv platform and oversight of social media strategy, .
As Associate Producer, I helped to write and create the world of the story, worked on developing the interactive and transmedia elements, and oversaw the campaign to extend the storyworld over multiple social platforms.
At the end of 2009, I co-founded a meetup group for professionals and people interested in learning more about transmedia. The group has grown into one of the largest and most active transmedia organizations in the world.