Peabody Awards Expand To Include New Categories For Digital and Interactive Storytelling
The Peabody Awards today introduced the expansion of its award categories to recognize storytelling achievements across interactive, immersive and new media categories. An additional board of ten newly appointed jurors, composed of esteemed industry experts, will lead Peabody in expanding the organization’s long-established pedigree to recognize works in digital and immersive formats. The Peabody Awards, the oldest and most prestigious awards honoring stories that matter in broadcasting and streaming media, are based at the Grady College of Journalism and Mass Communications at the University of Georgia in Athens.
“The foundation of the Peabody Awards is honoring stories that matter. Significant and incredibly creative storytelling is happening beyond legacy media before our eyes. New storytelling techniques and advancements in technology are surpassing the confines of traditional media,” Jeffrey Jones, executive director of Peabody said. “Creators are pioneering new methods to tell powerful stories and reach new audiences, and the achievements are extraordinary. With the introduction of digital and interactive media as its own distinctive category, we’re thrilled to be recognizing groundbreaking and important narratives in these digital spaces,” said Jones.
